Client
A family-operated storage brand evaluating a proposed covered-storage expansion for 100 Mile House and the South Cariboo region.
Custom-Coded Market-Validation Website
Supreme Self Storage 100
A custom-coded campaign website and survey system designed to connect a proposed 100 Mile House covered-storage project with a planned billboard and QR-code market-validation campaign.
What was delivered
A custom-coded campaign website, conversational survey, billboard QR-code pathway, response-management requirements, managed hosting, and deployment documentation.
Primary website goal
Turn billboard awareness into structured information about local storage demand while building a no-obligation priority-contact list.
Turning campaign interest into usable market research
The client planned to use a billboard campaign and summer traffic to measure local demand before finalizing the facility. A billboard could create awareness, but it could not explain the proposed concept in detail or capture the types, sizes, timing, price expectations, and features potential customers wanted.
The website therefore needed to function as a market-validation tool rather than a conventional storage-rental site. It had to present the proposed facility clearly, connect the planned billboard to a structured registration process, and make it unmistakable that registering interest was not a booking, reservation, or guarantee of availability.
The project combined a focused public website, conversational survey, campaign tracking requirements, a print-ready QR code for the planned billboard, managed hosting, and a documented deployment process for future changes.
Scope of Work
- Campaign strategy and website planning
- Responsive custom-coded website design and development
- Supreme Self Storage brand and concept presentation
- Conversational multi-step interest survey
- Saved-progress and partial-response requirements
- Response storage, reporting, and export requirements
- Billboard QR code and campaign-source tracking scope
- Managed hosting, deployment support, and search-readiness implementation
Website Overview
The public website is a focused two-page campaign experience. The overview page introduces the proposed covered-storage concept, explains the family-operated business background, presents concept imagery and an architectural rendering, outlines the general planned location, and describes the features being evaluated.
Calls to action lead visitors into a dedicated registration page. The survey experience is structured one question at a time and is designed to gather contact details, property type, storage requirements, timing, dimensions, price tolerance, feature preferences, and priority-access interest.
Qualification language appears throughout the experience. Visitors are told that the project is proposed, that features remain subject to demand and project requirements, and that registration creates no reservation or obligation. This keeps the campaign useful to the client without overstating what has been finalized.
A Survey Built for Business Decisions
The survey was planned as a market-research system, not a basic contact form. Its question set helps the client understand which storage types and stall sizes are most relevant, when potential customers may need space, what price range they expect, and which facility features matter most.
The approved system requirements included saving answers as visitors progressed, supporting partial-response capture, storing responses for review, scheduled reporting, and CSV or Excel export. Campaign tracking was also included so billboard QR-code traffic and other sources could be evaluated separately.
A large-format, print-ready QR code completed the offline-to-online pathway, giving the billboard a direct route into the registration experience.
Live website: supremeselfstorage100.com
Related services:
Site strengths
These strengths highlight how the final website is structured to support clarity, usability, and long-term business goals.
Offline-to-online campaign
The website and print-ready QR code give the planned billboard a direct, measurable registration pathway.
Clear proposed-project status
Careful language separates market interest from an operating facility, rental booking, reservation, or guaranteed availability.
Actionable demand data
The survey is structured around the storage types, dimensions, timing, pricing expectations, and features needed for planning decisions.
Saved-progress requirements
The registration experience was designed to save answers as visitors progressed and support useful partial-response information.
Focused custom-coded build
A lightweight purpose-built architecture supports the campaign without adding a traditional CMS or plugin stack that the project did not require.
Managed deployment process
Hosting, launch support, search-readiness refinements, and a documented replacement-build workflow support controlled future changes.
Need a focused website for a campaign, launch, or market test?
ALPHA+V3 builds purpose-built websites around the work a project actually needs. That can include campaign landing pages, custom forms, survey workflows, integrations, reporting requirements, managed hosting, and deployment support without forcing the project into a traditional CMS.