Custom WordPress Website

Lussier and Son Contracting

Lussier and Son Contracting provides aggregate (sand, gravel, rock, and crushed products) processing and supply, top soil and bark mulch supply, and trucking services. The website's primary purpose is to present these service areas, outline product categories and available materials, and provide clear pathways for customers to request an estimate, contact the team, and review location and yard details.

Project Type Custom WordPress Website
Platform WordPress
Services Custom WordPress website design, WordPress theme customization, Managed hosting
Primary Goal Clear service presentation and strong enquiry pathways

Client

Lussier and Son Contracting provides aggregate (sand, gravel, rock, and crushed products) processing and supply, top soil and bark mulch supply, and trucking services. The website's primary purpose is to present these service areas, outline product categories and available materials, and provide clear pathways for customers to request an estimate, contact the team, and review location and yard details.

What was delivered

Custom WordPress website design, WordPress theme customization, Managed hosting, Website maintenance

Primary website goal

Present the business clearly, support service discovery, and make it easy for visitors to enquire.

Project Context

This project was developed for a multi-service aggregate and trucking company supplying sand, gravel, rock, top soil, and bark mulch to residential, commercial, and contractor clients. The website needed to clearly present product categories, support material comparison and quantity estimation, and provide straightforward pathways for customers to request estimates, review yard locations, and contact the team.

Scope of Work

  • Custom WordPress website design
  • WordPress theme customization
  • Managed hosting
  • Website maintenance
  • Technical website management
  • Content structure implementation

Website Overview

The site uses an industrial, image-forward visual style with prominent equipment and product photography, bold section headings, and clear calls-to-action. Primary navigation is straightforward, with direct access to About, Services, Products, Careers, Contact, and a "Free estimate" entry point.

Content is structured around core service categories (Aggregate, Top Soil, Trucking), supported by a Products section that presents material types in a catalogue-style layout. Product content is organized for scanning and comparison, and the site includes a volume calculator to help visitors estimate material quantities before contacting the team.

Contact information is presented clearly, including multiple location references and phone numbers, and a dedicated Careers section supports employment inquiries alongside customer-focused service and product information.

Booking and Inquiry System

The site includes a "Free estimate" call-to-action and contact pathways designed for quote and service inquiries, supported by direct phone and email contact information.

Site strengths

These strengths highlight how the final website is structured to support clarity, usability, and long-term business goals.

Clear service structure

The site is organized to help visitors understand the business quickly and move into the right pages without confusion.

Maintainable build

A structured WordPress setup keeps content updates practical and reduces long-term friction for ongoing edits.

Support for enquiries

Contact pathways, service pages, and supporting information work together to support better lead generation.

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